In this installment of List Building Tips, I want to focus on videos. I know I talked about social media in general in an earlier installment but I feel that videos deserves a more in depth explanation because, quite honestly, most people don't have a clue how to do them properly. Hopefully, after reading this, you'll have more than a clue.
When somebody mentions the word "video" the first thing most people think about is YouTube. Granted, YouTube is the king of video sites but it isn't the only one. Also, just because you create a video doesn't mean you have to ONLY put it on a video sharing site. There are other options that I will cover in this article.
Obviously, you DO want to submit your videos to YouTube but you also want to use other video sharing sites as well. You may not get as much traffic, but every visitor counts, especially if your video is done well. We'll get to the video specifics later.
But in addition to video sharing sites, you also want to put your video on your own site, whether it be a blog, static web site or even your sales page. Sometimes, people don't buy right away. A video on your sales page, plugging your newsletter, could be an effective tool to get them onto your list so that you can follow up with them in the future and turn them into a buyer.
Another thing you might want to do with your videos is place them in your products. A one time buyer, seeing these semi promotional videos for your list just might subscribe and turn into a long time buyer. Again, if the video is done properly and the product they bought was good, the chances are quite good.
Okay, so just how do you actually create these videos? The process is really quite simple. A good list building video should be broken up into three parts.
Part One - An introduction that hits their hot buttons. You want to get them interested in what's to come next. For example, for the dating niche, you might start with an eye catching headline such as "Discover How To Get Any Beautiful Girl You Want." This will catch their attention and get them to watch what's coming next.
Part Two - The actual content where you give a brief summary of how to get any beautiful girl. You don't want to go into too much detail because you want them on your list in order to get more information.
Part Three - You pitch your list. Something like, "For more information on this subject, visit (give URL) and join my (give name of newsletter) and you'll be on your way to (give main benefit)."
The process is really that simple. Yes, it's kind of cookie cutter but it works. There is a reason why you see so many videos that are presented in this manner. There is an old saying that's quite true. You don't have to reinvent the wheel to be successful.
There you have it... a great way to use videos to build your list.
Yes... it works.
To YOUR Success,
Steven Wagenheim
Surefire Ways to Boost Your List Using Article Marketing Your First Giveaway Event
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